MCLEAN, Va. - Conrad Hotels & Resorts, Hilton Worldwide's hotel brand for the smart luxury traveler, announces the launch of a social media campaign with Conrad Connections, a digital documentary series in which globally renowned cultural curators and opinion leaders discuss what they find inspirational about their home cities.  The vignettes, which are hosted within a specially designed app at www.facebook.com/ConradHotels, will feature industry pioneers and tastemakers in Conrad destinations from Seoul to New York City and Tokyo to Miami.

Each Conrad Connections video features an inside look into the unique and personal ways the tastemakers encounter their own cities.  Selected for their contributions in shaping their respective cities' cultures, the Conrad Connections curators come from diverse backgrounds including gastronomy, fashion, media, industrial design and architecture.

"Conrad properties worldwide enable guests and visitors to find meaningful connections with the cultures that surround them," said John T.A. Vanderslice, global head, luxury and lifestyle brands, Hilton Worldwide.  "We are thrilled to be able to tap into these local influencers and prestigious members of social and professional circles to inspire our guests and enrich their individual travel experiences."

The Conrad Connections opinion leaders featured in the short video documentaries include: Heather Tierney, Christina Lessa, Sascha Lewis, and Joe Doucet from New York; Elysze Held, Lee Schrager, Anthony Spinello and Omar Lopez-Chahoud from Miami; Yosuke Suga, Masamichi Toyama and Akiko Ogawa from Tokyo; and Choi Jeon Hwa, Jia Choi, Woochi Jeon, and Ju Young Lee from Seoul.  The first documentary features Jia Choi, one of Korea's most respected food critics and founder of O'ngo Food Communications, a top culinary school and tour company in Seoul.  Her segment focuses on the juxtaposition between traditional and modern Korean cuisine.

The Conrad Connections documentaries can be found on the Conrad Hotels & Resorts Facebook page at www.facebook.com/conradhotels.  For more information about the Conrad brand please visit www.conradhotels.com or http://news.conradhotels.com.

Contacts:
Ani Zerounian
For Hilton Worldwide
+1 646 274 3631
azerounian@hlgrp.com

John Walls
Hilton Worldwide
+1 703 883 5232
John.Walls@hilton.com

About Conrad Hotels & Resorts
Conrad Hotels & Resorts is the destination for the new generation of smart luxury travelers for whom life, business and pleasure seamlessly intersect. Conrad offers its guests an innovative way to Stay Inspired through curated collections of 1-hour, 3-hour or 5-hour experiences, available through www.stayinspired.com. Guests can manage their stay through the Conrad Concierge service in the Hilton Honors mobile app, getting access to pre check-in and room selection to ordering in room dining and mobile check-out, all from their own mobile device. Consisting of 33 properties across five continents, Conrad is part of Hilton, a leading global hospitality company. Connect with Conrad by booking at www.conradhotels.com or through the Hilton Honors mobile app. Learn more about the brand by visiting news.conradhotels.com and follow us on Facebook, Instagram, and Twitter (@conradhotels).

About Hilton
Hilton (NYSE: HLT) is a leading global hospitality company, with a portfolio of 14 world-class brands comprising more than 5,100 properties with nearly 838,000 rooms in 103 countries and territories. Hilton is dedicated to fulfilling its mission to be the world’s most hospitable company by delivering exceptional experiences – every hotel, every guest, every time. The company's portfolio includes Hilton Hotels & Resorts, Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Canopy by Hilton, Curio Collection by Hilton, DoubleTree by Hilton, Tapestry Collection by Hilton, Embassy Suites by Hilton, Hilton Garden Inn, Hampton by Hilton, Tru by Hilton, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. The company also manages an award-winning customer loyalty program, Hilton Honors. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose exactly how many Points to combine with money, an exclusive member discount that can’t be found anywhere else and free standard Wi-Fi. Visit newsroom.hilton.com for more information and connect with Hilton on Facebook, Twitter, LinkedIn, Instagram, and YouTube.